Dynamic Life Creations - Taking Action to Develop and Transform

Wednesday, October 8, 2008

A business or career begins with a dream...but succeeds from a solid foundation

I'm not sure if it's due to the recent economic crisis...actually let me say economic events as I don't want to be another conveyor of doom and gloom, but I have been reassessing my own skills and personal resources recently. Purpose? To discover what I actually know and what value I provide to society. What I have found in fact is a bit of a wake up call in that whilst I do know certain things I perhaps thought I know more than I actually do.

I'll be the first to admit I have some great career goals in respect to the businesses I want to develop. Lots of goals and objectives supported by motivations but the one thing I needed to do was assess whether I had the ability, knowledge and experience to achieve the goals I wanted when I wanted. Let me tell you it's an interesting exercise to undertaken, particularly when you are brutally honest with yourself.

Let's take for example you want to run a consulting business and you think you know enough to succeed. Can you answer the following questions in a positive way:

1. Do you know more than 80% of competitors?
2. Have you validated the knowledge you need to know to succced?
3. Have you confirmed the above with your potential customers?
4. You might have 'consulting' knowledge but do you have 'financial performance' management knowledge? (that is, the knowledge to run your company finances)
5. Have you undertaken a risk assessment on the impact to your business of negative events e.g. economic downturn. Has this been validated?

See the thing is, it doesn't matter if you are smart as a 'subject matter expert' and have a great dream to go out on your own - if you don't build a solid foundation behind you then you will not succeed. Likewise, you definitely need a great dream to succeed but it is only the start. Failure is achieve by being under-prepared and it is not hard in this fast-paced world to indeed be caught short.

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